Tezos Scored New Deal With Manchester United Worth $27 Million

Tezos scored new deal with Manchester United worth $27 million while Baby Doge also made a deal with a German professional football team to launch an NFT so let’s read further in today’s latest Tezos news.

Manchester United is one of the world’s biggest football teams and reportedly Tezos scored a new deal with the club for a training kit sponsorship. The deal is worth up to $27 million per year which allowed Tezos to place its logo on the team’s training uniform. Manchester United finalized filming promotional material ahead of the official announcement. The reports show that the partnership could involve collaboration in the tech space like the metaverse or other Web3 projects.

Tezos already made similar involvements in the sports sector. Back in 2021, Redbull racing announced Tezos as an official blockchain partner. Tezos also built its first nonfungible token fan experience which was launched in November later the same year. A similar announcement by McLaren Racing saw Tezos as its official technical partner in a multi-year deal for Formula 1 and esports teams so the network was used in the launch of McLaren’s NFT collection by October 2021.

Manchester United is in the top tier of pro-English football dubbed the English Premier League and joins other clubs which already penned sponsorship deals or other fan token partnerships. Back in 2021, Dogecoin partnered with Watford FC as the sponsor for the 2021/2022 season, having its logo stamped on the players’ shirts. Manchester City and Arsenal all launched fan tokens on various platforms like Bitci and Socios.

In the meantime, Doge and SHIB inspired meme coin Baby Doge also announced it partnered with professional football club TSG Hoffenheim which is in the German top football league. In an announcement, the German club confirmed that Baby Doge will become an official partner of the club and the deal also includes key promotional materials that will see the token advertised on billboards around the pitch. The CEO of Hoffenheim Denni Strich noted:

“TSG Hoffenheim is happy to be working together with such an innovative and leading brand like Baby Doge. We are excited and looking forward to a successful partnership, where we’ll bring an NFT collection from the club and other exciting projects to life.”

Floki Inu on the other hand also made a partnership deal with Italian professional football club SSC Napoli. The deal saw the Floki Inu logo displayed on the backside of the Napoli players’ jerseys.