Product Hunt Privacy Award This Year Goes To Brave Browser

Product Hunt has designated the browser called Brave the privacy-focused product of the year for 2019 in the 5^th Golden Kitty Awards.

As we can see in today’s blockchain news, the browser is developed by Brave Software, Inc., which is based in California with its primary goal is a far more private browsing opportunity provided by blocking trackers and allowing internet users to opt-in to privacy-respecting ads, while earning prizes for viewing them in the form of Basic Attention Tokens (BAT). The publishers are benefiting with a more honest share of marketing revenue and users benefit from the prizes they get for their time if they choose to view the ads.

The ad network of Brave gives to the viewers 70% of the revenues. The amassing fame of Brave is a witness to the importance that the customers are placing on privacy. Since the launch of its stable 1.
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0 version in the middle of November of 2019, the browser had gained about two million active surfers to the above eight million user base, exceeding the then million active user figure by the end of 2019. The growth of the Browser in such volatile competitive surroundings has been outstanding, surging above 450% from 2018.

But at about ten million active users it is still far behind Firefox with 250 million users and 7% of the market, Safari with 15% of the market share, and Google Chrome. Google Chrome is used by two-thirds of the market. But with better speed and its privacy-enhancing features, Brave will continue its fast growth because of the huge number of internet users, concerned with privacy, especially after winning the Product Hunt award.

Since the 1.0 launch in mid-November, Brave surpassed 10 million active users and announced that the open-source browser grew by 19 percent across all devices, compared to last year when the numbers were quite lower than now. The browsers’ user base saw almost a two-fold increase in monthly active users and even tripled its daily active users to 3.3 million. A part of the strategy involves rewarding the content creators by simply distributing the Basic Attention Token to sites that people usually go to. Sign-ups are now indicative of content creators that recognize Brave as a meaningful revenue stream allowing them to accept the donation.