Norwegian Air CEO Launching Bitcoin Exchange Which May Sell Tickets For Crypto

The CEO of Norwegian Air, Bjorn Kjos, recently launched the Norwegian Block Exchange (NBX) which is a new Bitcoin exchange that, according to his colleagues, “will explore and exploit potential opportunities that lie in blockade and ledger technology.”

In the first capital round, this company raised $250,000. It is currently owned by Observatoriet Invest, however Stig Kjos-Mathisen (who is Kjos’ son-in-law and chairman of NBX) stated that Norwegian will be the main owner of this exchange.

NBX will be rolling out a cryptocurrency exchange later this year and will also expand its airline business for cryptocurrency adoption. As the CEO Kjos-Mathisen said yesterday:

“We’re looking at things that are easy to scale. Among other things, having a crypto currency as payment option in the airline. We see that there is a need for a serious marketplace where you can buy and sell cryptocurrencies.”

It is safe to say that NBX has ambitious plans to rival some of the world’s largest exchanges such as GDAX and Kraken. Currently, Norwegian Air Shuttle is the largest airline in Scandinavia and the third-largest low-cost airline in Europe. It has transported more than 30 million people in 2016 alone – and operates in Europe, North Africa, and the Middle East with 500 routes to 150 destinations in a total of 35 countries.

According to Mathisen:

“One of the most important thing for us is to build an ecosystem around the solutions we develop. In particular, the ecosystem within the Norwegian group is important, but also ecosystems in the airline industry.
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Norway is known for its strict stance on cryptocurrencies. However, the CEO of Norwegian Air also stated that he is not concerned with regulation, as he met with financial regulators recently.