Brave Browser active user count has reached $20 million, marking a 230% increase in the past year as we are reading more in today’s latest crypto news.
The crypto privacy Brave Browser active user count surpassed 20 million monthly active users and 7 million daily active users. this marks a 2.3x increase from this time last year when it reported 8.7 million monthly active users and 3 million daily active users. Instead of lining with Google’s pockets, Brave pays you in BAT as it is Brave ERC20 based crypto token. Brave sees itself as a subversion of “surveillance capitalism” which refers to the sale of personal data to third-party brokers so instead of being on the Google team, it is a “freedom-fighting mercenary.” Brave, however, disappointed the users a few times on the long road to monetization. It redirected the ones searching for the crypto exchange to affiliate links and even set up donation funds for influencers without telling them.
Politics and corporate issues aside, Brave’s idea is catching on finally and the company is beating its own score every month. It claims that the average click-through rate for the Brave Ads campaign is 9% which is a lot from the average 2% and that users watched more than 2 billion ads each month. However, the platform is still small and doesn’t register on any major charts on global browser market shares. Google Chrome, on the other hand, has 66% of the browser share.
As reported previously, The Brave Browser can now offer you protection from Phishing scams by adding anti-phishing technology to its list of services PhishFort’s open-source technology detects these kinds of phishing scams. Web3 phishing scams are on the rise and are getting even more sophisticated. Brave, the privacy-centric web browser that blocks ads tracking and awards users with the Basic Attention Token, announced that it has further enhanced its security by adding the anti-phishing tools.
Also, Brave Browser pushes for a new solution that will give users a simple way to opt-out of privacy with a single switch. Other companies like DuckDuckGo and The Washington Post are supporting the privacy standard as well. The standard is backed by privacy laws like California’s CCPA and EU’s GDPR. Brave which is a popular crypto-enabled web browser announced its involvement in the new privacy standard called Global Privacy Control.
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